Josh Zhang
Ai-Native Growth Product Owner (策略&产品&运营)
Harness agent 编排|超级个体|加密交易所|数字银行|钱包|全球券商
+86 188 168 52760 / +65 8965 4301 zhpplunub@gmail.com 深圳 | 新加坡 | 香港 微信:Kindajoshua2020
个人简述
AI-Native 超级个体。6 年全球增长 hacking 经验,横跨头部加密交易所新加坡数字银行全球券商。擅长 AI 编排驱动增长闭环,从 0 到 1 主导多场营销活动与交易增长产品的端到端落地,近一年参与操盘全球 $50M 增长活动,覆盖 10M+ 用户市场。高度数据驱动、结果导向,擅长与本地团队紧密协作,端到端地共同策划、落地并复盘增长举措。3 家公司绩效均拿过 Top 10%
工作经验
至今 2025年6月 –
至今
增长产品经理 (策略&平台) |加密交易所
OKX (香港)
  • 赋能本地增长:端到端参与全球近千场本地活动的策划、落地、运营执行与数据复盘,带来 130万新注册,90万+ 首次交易用户,增量 ROI 回正,覆盖拉新、激活、转化、留存全生命周期。跨市场提炼并传播最佳实践,同时基于本地诉求整合与迭代增长产品。共统筹预算 $50M
  • 操盘全球百万美元级增长产品:独立策划、落地并持续运营折扣买币活动系列迎财神活动世界杯预测活动。积累了大型跨区域、跨部门项目的落地与协作实战经验
  • 构建迭代 AI 驱动增长中台:系统性重构 retail growth KPI 体系、ROI 度量与多渠道归因模型;借助 Skills + Agent Harness 编排,自主搭建 AI campaign 情报与数据复盘中心并持续运营迭代;主导活动中台,返佣 referral抽奖集五福、运营位等工具迭代,推动抽象化增长能力与 AI 自生成增长玩法
2022年5月 –
2025年6月
交易&增长产品经理|数字银行
Shopee 虾皮 (新加坡) · 东南亚 MariBank & SeaBank
  • 数字银行增长营销中台:0 到 1 主导 Sea 旗下三国 (新加坡/印尼/菲律宾) 金融产品增长活动体系,覆盖拉新裂变、新客转化、定存闪购、信用卡返现,抽奖五大增长引擎,并主导 App 与官网内容管理系统。三国 App 月活 4M,SEO 谷歌曝光 1M+
  • 数字商品交易系统:主导重构数字商品交易系统,三方打通 Shopee × 本地商户 × 央行支付,0 到 1 落地端到端本地生活账单的充值与缴费功能。日订单量增长 115%80K,日 GMV 增长 133%$300K,用户渗透率翻倍,用户增长 126%,净利润增长 63%
2021年3月 –
2022年4月
产品经理|全球券商
Moomoo 富途牛牛 (深圳) · 出海
  • 海外官网与服务产品负责人:从 0 到 1 主导 HK/US/SG/AU 四市场官网矩阵,搭建 SEO 与销售线索增长体系,配套客服工单系统。月活 1M / 日活 20K,SEO 自然流量 +30%,月均销售线索 10K+,客服人效 +20%
教育经历
2018 – 2020
电子工程 (硕士)
墨尔本大学,澳洲
2014 – 2018
电子工程 (学士)
纽约州立大学 (布法罗) ,美国
早期经历
硬件开发 · 华为 (杭州) · 2019.12 软件开发 · 浪潮 (西雅图) · 2017.01
核心能力
AI 编排超级个体 增长营销产品化 策划与运营 交易与支付系统 SEO / 内容管理 全球远程协作
Josh Zhang
AI-Native Growth Product Owner (Strategy-Product-Operations Loop)
Agent Orchestration | Super Individual | Crypto Exchange | Digital Bank | Wallet | Global Brokerage
+86 188 168 52760 / +65 8965 4301 zhpplunub@gmail.com Shenzhen | Singapore | Hong Kong
Summary
AI-Native Super Individual. Six years of global growth hacking experience across a top-tier crypto exchange, Singapore digital bank, and global brokerage. Skilled at driving full-funnel growth through AI orchestration, with multiple 0-to-1 growth and transaction products shipped end-to-end, covering 10M+ users. Involved in ~$50M of global growth campaigns over the past year. Highly data-driven and results-oriented, adept at working closely with local teams, to co-plan, launch, and retro growth initiatives end-to-end. Achieved Top 10% performance ratings at all 3 companies.
Work Experience
Present Jun 2025 –
Present
Growth Product Manager (Strategy & Platform) | Crypto Exchange
OKX (Hong Kong)
  • Empowering Local Growth: Participated end-to-end in the planning, launch, execution, and data retros of nearly 1,000 local campaigns globally — driving 1.3M new registrations and 900K+ first-time traders, with incremental ROI turning positive, covering the full user lifecycle: acquisition, activation, conversion, and retention. Distilled and shared best practices across markets while consolidating and iterating growth products based on local needs. Total budget managed: $50M.
  • Delivering Million-Dollar Growth Campaigns: Independently planned, launched, and continuously operated the Discount Buy Series, CNY Fortune God Campaign, and World Cup Prediction Campaign. Gained hands-on experience delivering and coordinating large-scale, cross-regional, cross-functional projects.
  • Building & Iterating an AI-Driven Growth Platform: Systematically rebuilt retail growth KPI framework, ROI measurement, and multi-channel attribution model; leveraged Skills + Agent Harness orchestration to build and continuously operate an AI Campaign Intelligence & Post-Mortem Center; led the campaign platform, iterating on tools including cashback referral, lucky draw, puzzle, content management, and AI-native campaign.
May 2022 –
Jun 2025
Growth & Transaction Product Manager | Digital Bank
Shopee (Singapore) · SEA MariBank & SeaBank
  • Digital Banking Growth Platform: 0-to-1 owner of growth campaign systems for Sea's digital bank across Singapore, Indonesia, and the Philippines, covering 5 evergreen campaigns (referral programs, FTD bonus, fixed-deposit flash sales, lucky draws, and debit card cashback), plus App and Web CMS. Combined App MAU 4M; Google SEO impressions 1M+.
  • Digital Transaction Product: Led the build of the digital transaction system, integrating Shopee × local merchants × central bank payment, with end-to-end top-up and bill-payment features shipped from 0 to 1. Daily order volume +115% to 80K; daily GMV +133% to $300K; user penetration doubled, user base +126%, net profit +63%.
Mar 2021 –
Apr 2022
Product Manager | Global Brokerage
Moomoo / Futu (Shenzhen) · Overseas
  • Overseas Website & Service Product PIC: 0-to-1 owner of a 4-market website matrix (HK/US/SG/AU), building SEO and sales-lead growth systems with a supporting customer-service ticketing platform. 1M MAU / 20K DAU; SEO organic traffic +30%, 10K+ sales leads/month, agent productivity +20%.
Education
2018 – 2020
Master of Engineering (Electronic Engineering)
University of Melbourne, Australia
2014 – 2018
Bachelor of Engineering (Electronic Engineering)
State University of New York at Buffalo, USA
Early Career
Hardware Dev · Huawei (Hangzhou) · Dec 2019 Software Dev · Inspur (Seattle) · Jan 2017
Expertises
AI Orchestration Super Individual Growth Campaign Products Strategy & Operations Transaction & Payment Systems SEO / Content Management Global Remote Collaboration